Thursday, September 22, 2011
Alcohol advertisements are some of the most misleading and most manipulative out there, and those for the Bacardi company are no exceptions. Here's one that sells the "transformative" nature of their rum:
Outside of the obvious message here, what gets me is the composition of this ad, especially the placement of the Bacardi symbol with its bright red background. Notice that it's placed right over the woman's crotch.
Guess what alcohol consumption leads to?