Friday, March 8, 2013

Santa Troll Broom Thing?

I saw this in a Dollar General store the other day, but I'm not exactly sure what the hell it is:  


The description on the box says something about "the trolls of the mountain," but the image looks something like Santa Claus.  But then the banner over santa troll's head reads "A touch of country magic."  So what does "country magic"--and what exactly is country magic?--have to do with Santa Claus or trolls?  They're trying to sell brooms here, so why the mixed layers of references and imagery?

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