Sunday, December 14, 2014
I discovered these things at the store today:
They look good, but what really caught my attention was the name: OMG's. Is there the legitimate need for the apostrophe? Is OMG a person or entity to where these are his/her/its Chocolaty Clusters, and thus, the possessive 's is necessary? Or, if OMG stands for "oh my god," which I would assume it does, then might an OMG be something so good that it makes you say "Oh my god," and thus, an OMG is synonymous with a Chocolaty Cluster? And wouldn't that suggest redundancy? And if so, wouldn't a plural s be more appropriate here? And if this is the case, wouldn't the apostrophe be just another example of grammatical superfluity (as in the case with "the 1980's")? The company that makes these is called OMG's Candy, so that's no help.
Am I spending too much time thinking about this matter?